Nov 16, 2022 | Digital Marketing, Education
Stop Trying to Boil the Ocean – 3 Tips For Successful SMB Digital Marketing! Digital marketing for SMBs can be overwhelming and challenging. Daphne and I have talked to a lot of business owners over the past year+ and we’ve seen a lot of similarities...
Oct 28, 2022 | Analytics, Digital Marketing
Do you want to continue tracking how people interact with your website? Then you need to understand Google Analytics 4: what it is, how it differs from other versions of the product, and why you need to switch. Discover everything you need to know inside this guide....
Sep 20, 2022 | Digital Marketing, Paid Ads
Landing Pages that Convert Paid Ads combined with a landing page that converts prospects into customers is at the heart of an effective PPC campaign. Paid ads otherwise known as #PPC (pay-per-click) is a marketing tactic where advertisers bid on specific keywords and...
Sep 6, 2022 | Digital Marketing, YouTube
Did you know that YouTube advertisements have the potential to reach over a billion daily views? With tough competition like TikTok, YouTube is always looking to increase its ad revenue. Here’s a few items to consider before starting your YouTube Advertising...
Aug 18, 2022 | Digital Marketing, SEO
SEO stands for “search engine optimization.” In simple terms, SEO is the process of optimizing your website to increase its visibility when people search for products and services related to your business online. In the early years of search engine optimization,...
Aug 9, 2022 | Content Creation, Digital Marketing
We work long and hard to help educate our clients on the benefits and strategies associated with successful digital marketing campaigns. At the end of the day it’s less about the technology and more about the content that’s posted there. Content marketing...
Aug 5, 2022 | Digital Marketing, Email Marketing
Email marketing is a powerful type of digital marketing that involves sending emails to a list of customers and prospective clients. Using an email service provider, your business can reach an entire list of customers and potential clients with the click of a button....
May 19, 2022 | Digital Marketing
Amazon has three main advertisement types (or ad products) that you access through Amazon Ads. They are Sponsored Products, Sponsored Brands, and Sponsored Displays. Learn more about these ads and how to use them.#ecommerce #payperclick....
Mar 24, 2022 | Digital Marketing
Do you have a marketing plan for your business or have you tried and failed to write one as it gets complicated? Well @Ahrefs shows you how to create a 1 page simple marketing plan. Given that most marketing plans run dozens or even hundreds of pages, our one-page...
Mar 18, 2022 | Reputation Management
Building your brand takes time and resources, and in today’s connected world, the reputation that you’ve worked so hard to build can be tarnished with just a few keystrokes. Fortunately, utilizing social media and content can help you to improve your digital...