Aug 21, 2023 | AI, Digital Marketing
The AI Evolution: How Advanced AI is Changing the Landscape of Spam Emails If you have an email account, there’s no escaping the irksome influx of unsolicited spam emails promising unbelievable offers or urgent alerts requiring your immediate attention. Spam...
Aug 8, 2023 | AI, Digital Marketing
How and Why to Prevent ChatGPT and Its Plugins from Crawling Your Website As an SMB owner, it’s crucial to be in control of who has access to your website and how it’s indexed. While ChatGPT and related plugins offer a wide range of utilities and benefits,...
Jul 31, 2023 | Digital Marketing, Education
The Top 5 Digital Marketing Mistakes Non-Profit Organizations Frequently Make The digital age has offered unprecedented opportunities for non-profit organizations to expand their reach, engage with donors, and communicate their mission to a broader audience. However,...
Jun 22, 2023 | AI, Digital Marketing
ChatGPT & AI are Changing the Way We Work! Have you noticed how fast the AI world is spinning these days? It’s like every time we blink, there’s a shiny new tool or technique ready to change the game. Here at WSI, we’re all about keeping the...
Jun 20, 2023 | Digital Marketing, Paid Ads, Social Selling
Unleash the Power of Google Discovery Ads: A New Era of Brand Visibility As digital marketers, our ultimate aim is to put our businesses right in front of our target audience at the most opportune moments. We’re always seeking that golden opportunity to...
May 31, 2023 | Analytics, Digital Marketing, Social Selling
Data Driven Story Telling – Making Your Brand Resonate Let’s dig deeper into data-driven storytelling, a game-changer in digital marketing! It’s about turning data into engaging stories, not just presenting raw numbers. 📚📊 Today’s consumers crave...
May 17, 2023 | Digital Marketing, Social Selling, Video Marketing, YouTube
It Takes More Than Uploading A Few Videos To Be Successful On YouTube YouTube, being the world’s second-largest search engine, offers immense potential for creators to establish a solid presence and build robust communities. But success requires more than just...
May 15, 2023 | AI, Digital Marketing
Generative AI Can Aid Content Creators, But The Tools Are Not Experts In Themselves In a recent test OpenAi / Chat GPT scored best with an 82% accuracy ranking when compared to Bard and Bing Chat. That still means about 1 out of 5 responses had factual errors. More...
Apr 17, 2023 | AI, Digital Marketing
How Do AI Apps Fit Into Your Digital Strategy and SEO? Author: Cheryl Baldwin, WSI Director of Marketing and Communications Would you like to know how to use AI apps while building a digital marketing strategy? You’re not alone. The rise of readily available and...
Mar 23, 2023 | Digital Marketing, Video Marketing
Always Nice To Be Appreciated Thanks to George for his kind comments on LinkedIn. It’s great to know we are making a difference with local businesses. That said, his post made us realize that we’ve been lax in posting to our own website. We publish to...
