Harness The Power Of Backlinks

Backlinks mean that someone voted your site as an authority. If that was all there was to it, everybody would be gaming the system with sheer numbers of links (and that’s indeed how it was at the dawn of SEO). Google realized that quality trumps over quantity and made...

Google Ads Top 3 For 2022

Google Ads announced its top three priorities for 2022: automation, measurement, and privacy. Buyer behavior continues to shift throughout the pandemic, Google Ads has committed to a better experience for its users. Here they share more on these topics…...

It Shouldn’t Feel Like Marketing

Digital marketing, also called online marketing, is the promotion of brands to connect with potential customers using the internet and other forms of digital communication. Marketing has always been about connecting with your audience in the right place and at the...

Free LinkedIn Training

Did you know LinkedIn Learning Labs offers courses ranging from basic to intermediate, which covers marketing practices for a variety of industries? This resource center is an ideal solution for marketing professionals who want to learn the best practices of LinkedIn,...

Women in Franchising

I am honored to be included in Franchise Journal’s March 2022 issue: The Women of Franchising.  My WSI network colleagues are wonderful examples of giving back to the community, paying it forward and I learn from them every day.  Take a look at this article and be...
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